Welcome to Love Your Local Bookshop
A brand new, innovative marketing campaign for independent booksellers
Conceived and designed by independent booksellers and supported by the wholesalers and the BA’s Small Business Forum, the campaign is designed to:
- Bring customers into independent bookshops.
- Promote good independent book titles.
- Engage booksellers and their customers in a positive, celebratory campaign about independence.
Love Your Local Bookshop kicked off on October 10th 2007 with the Independent Booksellers’ Book of the Year Award. Independent booksellers created two shortlists – one adult and one children’s – for the public to vote on. The closing date for the voting was the 10th December and the winners were announced on the 17th December as Suite Franciase by Irene Nemirovsky for the Adult section, and Alone on a Wide Wide Sea by Michael Morpurgo for the Chidren's category. Photographs of the Award presentations can be viewed by going into the Press Releases and Press Coverage section of this site
FREE Bookshop Point of Sale for the Independent Booksellers’ Book of the Year comprised:
- 400 x A6 Postcards for public votes
- Counter-top Postcard Dispensers
- 4 x A3 Posters
- 210 Removable Stickers
Independent Booksellers’ Week
Independent Booksellers’ Week will run from 1st – 8th July 2008 with Love Your Local Bookshop as the key message . Independent Booksellers’ Week will be a backed by a PR campaign through both national and regional media. More details will be posted here shortly
It’s vital to have your feedback on Love Your Local Bookshop and the Independent Booksellers’ Book of the Year. Please contact the BA direct to share your thoughts.
The Independent Booksellers’ Book of the Year is funded by Bertrams, Gardners, THE and the BA with support from Hodder, Orion, Puffin, Quercus, Random House, Short Books, Bloomsbury, Egmont and HarperCollins.